Branding: More than a Logo
When people think of branding, they usually think of a logo, but branding is much more than that. Branding includes all the stable assets of your brand including your messaging, your website and your customer’s experience. Developing a successful logo and brand requires marketing techniques and strategy. In this class, you will learn:
✨ To create a branding strategy to grow your business
✨ The strategy behind developing a brand to attract the right customers
✨ How to use branding to create and effective and enjoyable customer experience
✨ The most effective way to implement your branding
Strategically developing a brand for your business will increase your brand awareness, audience recognition, trust, and leads. Join us for this important class on how to amplify your brand!
This class is sponsored by the Knoxville Small Business Development Center and the Farragut West Knox Chamber of Commerce. It is taught by Victory Harbin, owner of The Social Brand and is being held at the Farragut Community Center. It is completely free to all business owners, however we do ask that you pre-register so we can be prepared for you in terms of space and handouts, etc. Link for pre-registration will be posted shortly.